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Welcome to U Multicultural

Ethnocultural media channel established with the objective of serving the diverse communities and contributing to the dynamic multicultural identity of Canada by offering an accessible multi-ethnic television service that offers information programming and other high-quality programming focused on ethnocultural communities of Canada.

ABOUT US

U Multicultural channel already has a number of diverse communities on board: Russian-speaking community, Portuguese community, Ukrainian community, Indian community.

We are happy to invite you to join us and produce tv programs about the community in your own language. We will provide support in production, distribution and broadcasting.

PURPOSES:

About

U Multicultural channel is a community-based media channel established with the objective of serving the diverse communities and contributing to the dynamic multicultural identity of Canada.

Mission

Helping diverse and multicultural communities by providing the place and digital platform where each diverse voice will be heard and supporting them in making changes to bring this potential into the world.

Vision

U MULTICULTURAL values are integrity, creativity, loyalty, community, diversity, partnership. U Multicultural supports the community and produces the web/television content for them, give a chance to be heard.

MEET OUR PEOPLE

We are proud of our culture of collaboration and teamwork and we are constantly finding ways to empower our people. Empowered, engaged people are more likely to innovate, and that’s what we are here for. 

Our leaders are role models who inspire our people to excel and reach goals. Our focus on people management ensures we make full use of the talent of all our employees.

"A nation's culture resides in the hearts and in the soul of its people." - Mahatma Gandhi

board members

Maggie Demarchi

Amir Tleuzhanov

Paulo Bergantim

Contact Us!

If you have any questions, creative ideas or partnership proposals, please contact us!

Elena Tarnavski

Lina Streltsov

Our Team

Taya Rtichsheva

Founder

Elena Yemelyanova

Project Manager

Helen Klyosova

Accountant

Kylie Wright

Fundraising Coordinator

David Teffaine

Communications and Marketing Coordinator

David Teffaine

Communications and Marketing Coordinator

David Teffaine

Communications and Marketing Coordinator

Get Involved!

We are constantly looking for creative people to join us with a number of Volunteer opportunities!

Eric Antonio

Videographer and Editor

Daniel Igne-Jajalla

Videographer and Editor

Parth Patel

Web Developer

Parth Patel

Web Developer

OUR CONTRIBUTORS

Natasha Byrne

Writer and Editor

Bio: Natasha has had a love for writing since the age of twelve. She graduated with English Literature at the University of Manitoba and is applying for her MA. She has covered mental health articles and actively writes for her book, where characters live in a realm of paralysis. 
Passionate about: Writing, Ballet & Contemporary Dancing and her dog Pico.
Motto: If you can dream it, you can achieve it. 

Karyna Dianka

Videographer and Editor

Bio: Hi, my name is Karyna and I was born in Ukraine. I came to Canada in 2014 with my family. Two years after I got a new interest – interest in photography and videography. And look where I am now, doing my favourite things!:blush:

Kiran Ajaz

Writer and Editor

Author Bio: Kiran is a Content Writer and Marketer by profession. An MBA graduate with a major in Finance, her background also entails developing and editing pieces on a variety of subjects for different verticals.

Passionate about: Blogging, Traveling, and Life Experiences.
Motto: Keep learning and don’t you dare stop. Not even when I am in my 70s.
“Anyone who stops learning is old, whether at twenty or eighty. Anyone who keeps learning stays young.” – Henry Ford.  
Our MENTIONS

'We have to share our voices'​

Non-profit U Multicultural gives voice to Manitoba’s…

Festivals - Upcoming Events

Ethno Fest is an event that celebrates multiculturalism…

Multicultural television unites communities

Many local cultural communities have found a voice for their…

Come meet us up close

Every one of our team members is devoted to delivering the finest possible designs.

Emma Louise

Interior Designer

Emma Louise

Interior Designer

john frieda

Co Founder

john frieda

Co Founder

allen greene

Architect

allen greene

Architect

david louis

Interior Designer

Emma Louise

Interior Designer

Trusted by the best

NEWS AND UPDATES

Read and learn with U

Ethno Stories
U-channel

IWS Network Comes to Manitoba

Since 2018, the Immigrant & International Women in Science network (IWS) has provided mentorship for immigrant women in Canada. “It aims to (give) a collaborative network that supports and promotes equity, diversity and inclusion of international and immigrant women that are working in science,” says Silvia Leon, co-City Leader forContinue Reading

Ethno Stories
U-channel

City of Morden promotes immigration program for newcomers

The Morden Immigration Program, like many other programs, has been deeply affected by the COVID-19. “Because of the border restriction, the people that have been approved for permanent residency to land in Morden haven’t been able to land,” said Shelly Voth, Immigration Coordinator for the City of Morden. The pandemicContinue Reading

Ethno Stories
U-channel

Art, Design, And Social Issues

Born and raised in Nigeria, Africa, ‘Segun Olude is a graphic designer, university professor and storyteller here in Winnipeg. When it comes to design, he’s done everything from brochures, stamps for Canada Post and corporate identities. He taught graphic design at the University of Manitoba for 11 years. Also, HeContinue Reading

Ethno Stories
U-channel

Unemployment Rates in Immigrant Communities

After overcoming the challenge of immigrating to Canada, newcomers are set before the question of unemployment. Finding an adequate job to provide for their families is a struggle many immigrants must endure to be economically secure and comfortable in Canada. As a country of immigrants, Canada relies heavily on immigrantContinue Reading

Ethno Stories
U-channel

Radio personality shares his journey in the industry

Andrew Johnson has been in the radio industry for 13 years. He first started as a board operator and is now the Station Manager of Elemnt FM Toronto. The radio station is owned by APTN, where Johnson first started working as a production manager and then helped launch the projectContinue Reading

Ethno Stories
U-channel

Sept. 30 to be National Day for Truth and Reconciliation

Also known as Orange Shirt Day, Sept. 30 has been designated as National Day for Truth and Reconciliation. Federally employed workers and public servants have the day off, and non-essential government services and schools will be closed for the day.  Previously, Sept. 30 was called Orange Shirt Day, and itContinue Reading

U Voices

We have to share our voices

U Multicultural helps any interested ethnic group to produce original content that is broadcast on local cable TV stations in Manitoba, Alberta and British Columbia.

Multicultural television unites communities

"I offered a pilot program to Shaw Winnipeg, and have produced shows since 2015," Rtichsheva said. "We use a studio at Shaw, as part of their community TV option."

The idea of Ethno Fest 2020

Paulo Bergantim discussing the idea of Ethno Fest 2020, the concept of U Multicultural as an ethnocultural media platform in Canada.

Many communities involved in Ethno Fest 2020

Taya Rtichsheva, Founder of U Multicultural, speaks about all the different communities involved in Ethno Fest 2020.

U Multicultural vital to getting information out

Maggie Demarchi explains how of U Multicultural has helped Brazilian Association of Winnipeg get information out.

Sponsorship opportunities available at Ethno Fest

Kylie Wright the sponsorship and partnership opportunities with Ethno Fest 2020 and U Multicultural.

Creating content for display on U Multicultural

Sharan Tappia from Asian Women of Winnipeg on her experience with creating content for use on U Multicultural.

New digital festival aims to help multicultural groups tell stories in their own voices

Ethno Fest 2020, an initiative of non-profit media platform U Multicultural, launched Saturday

Giving a voice to multicultural groups

CityNews about Ethno Fest 2020

A new digital festival to provide a multicultural voice in Manitoba

Ethno Fest 2020 is the initiative of the non-profit media platform U Multicultural. It aims to bring an understanding of cultural groups beyond food sharing and performances.

THANK YOU TO OUR SPONSORS

U Multicultural media platform launched Ethno Fest 2020 – The First Digital Ethnocultural Festival this summer. The Festival will be launched both at www.u-channel.ca and at cable TV networks on August 15, 2020. Everyone interested is welcome to experience media stories, interviews with the most influential community members of various ethnic communities, watch performances 24/7 and much more.

SPONSORS AND PARTNERS